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Integrations

Freeform includes a wide variety of integrations with popular CRMs, email marketing, webhooks, and endless custom possibilities!

CRM

Freeform Pro supports some popular CRM (Customer Relationship Management) API integrations. Inside the Settings area of Freeform, there is a CRM Integration Manager, which allows you to manage your CRM API integrations. If you currently have Freeform Lite, you can purchase an upgrade to Freeform Pro.

The following CRM integrations are currently available for Freeform Pro only (click each one for individual setup instructions):

Not seeing one that you need? Hire us to build one custom for your needs.

Some important things to know about CRM integrations are:

  • CRM integrations are globally available to all forms, but are configured per form inside the form builder interface.
  • Most - if not all - integrations attempt to map all available fields and custom fields, but some may have limitations if the API is too complex or doesn't allow it.
  • If a CRM integration has been configured, you will see a CRM button at the top of the Property Editor (right column) in the form builder. To configure the CRM for a form, click that button and then select an integration name from the options. You may then map out your Freeform fields to your CRM's fields.

Every integration is a little bit different, so we have detailed instructions for setting up each integration on their own page.

Email Marketing

Mailing List Integrations

Freeform supports some popular email marketing / mailing list integrations. Inside the Settings area of Freeform, there is an Email Marketing Integration Manager, which allows you to manage your mailing list API integrations. Every integration is a little bit different, so we have detailed instructions for setting up each integration on their own page.

The following Email Marketing integrations are currently available for Freeform Pro only (click each one for individual setup instructions):

Not seeing one that you need? Hire us to build one custom for your needs.

  • Mailing list integrations are globally available to all forms, but are configured per form inside the Composer interface.
  • Most - if not all - integrations attempt to map all available fields and custom fields, but some may have limitations if the API is too complex or doesn't allow it.
  • Mailing list integrations appear as a checkbox that can be drag and dropped into the Composer interface:
    • Can only be displayed as a single checkbox. If you want more than 1 mailing list, you can drag and drop another field into your layout (but the checkboxes cannot be displayed as a group, unless of course you made some manual adjustments to the formatting template).
      • Label of the checkbox is customizable per form.
      • Checkbox can be checked by default.
    • You can specify the mailing list to be used for the mailing list integration.
    • Your form must include an Email field type, which must then be assigned to the Target Email Field setting.
    • When available, Field Mapping setting allows you to map Freeform fields to available mailing list integration fields.
  • Older versions of Freeform "Basic/Lite" included MailChimp integration built in. While this was removed from new purchases of Freeform Lite in 1.8, customers that previously purchased older versions will continue to have access to a special version of Freeform Lite that includes MailChimp.
  • To get access to all integrations, purchase (or purchase an upgrade to) Freeform Pro.

Every integration is a little bit different, so we have detailed instructions for setting up each integration on their own page.